Colgate University
Colgate University has been quietly offering one of the finest undergraduate educations around since 1819. At a moment of celebration—thier 200th birthday—they didn’t want to be quiet about it anymore. In partnership with Pentagram Design we developed a new visual identity that positioned their history, quality, and beauty with a modern backbone.
The "C" was inspired by historic monograms from across the athletic programs and class yearbooks, found in University's special collections.
The University website and accompanying bicentennial site provided a user-friendly narrative of campus life while giving insight and engagement opportunities to celebrate their milestone.
The University seal was remastered and hand-carved by printmaker, Christopher Wormell, affirming the craft-like nature of Colgate's intellectual heritage.
